Exploring How Company Philanthropy Shapes Brand Credibility and Customer Loyalty Corporate philanthropy substantially influences brand online reputation and customer commitment. Firms that engage in authentic philanthropic efforts usually see a favorable shift in how consumers view them. This positioning of values promotes depend on and emotional links with target markets. https://corporatephilanthropy21740.iyublog.com/35843025/the-role-of-corporate-philanthropy-in-creating-public-private-partnerships