Applying structured facts on your web site is also a means to get ready for the way forward for research, as Google particularly continues to maneuver during the course of hyper-personalization and fixing difficulties and answering questions directly. Tom Anthony gave a presentation concerning this topic not too way back, https://addons.prestashop.com/nl/seo-zoekmachineoptimalisatie-vermelding/31857-automatische-google-rich-snippets-json-ld-opengraph-seo.html